PERSUASIVE SPEECH will follow the exact same Problem, Causes, Solutions format as Speech #1. However, you should choose a new topic.

Your speech must meet the following guidelines:

 Your speech must be persuasive in nature

 Your speech must discuss or be related to business in a clear way

 Have a minimum of 5 professional sources (sited orally within presentation)


I. Introduction

A. Attention Step or Hook: Your introduction should start with some kind of attention getting material that begins to inform us on the problem/product/issue that you will be discussing in your speech.

B. Main Idea Statement: This is essentially your thesis statement and should inform your audience what you will be discussing in the speech.

C. Preview: The last sentence of your introduction should preview the 3 main points of your persuasion which are problems, causes, and solutions.

II. Body

A. Point 1: Problem-Point one should outline the nature, scope, details, and even history of the problem. This will vary depending on the topic and may choose to discuss any issue of social significance.

B. Point 2: Causes-Point two should thoroughly discuss the causes of your speech topic. These would obviously vary depending on your topic but typically include issues of state or national policy, lack of funding, lack of awareness, lack of regulation, etc.

C. Point 3: Solutions-Your point 3 should outline 3 solutions to the problem you are discussing in your speech. You should discuss a solution on the large (“Grand”), local, and personal scale.

1. “Grand” Solution: Outline the solution to this problem on a large scale.

2. Local Solution: What is the solution to this problem on a local scale?

3. Personal or “I” Solution: What is the personal solution to this problem? What can I do to help?

III. Conclusion

A. Review: Your conclusion should review your 3 major points

B. Restatement of thesis: Your conclusion should restate the thesis, or Main Idea Statement of your speech.

C. Clincher: The last portion of your conclusion should draw a natural sense of closure to your original Attention Step/hook.

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